Olay Professional Pro-X is a skin care product that claims to reduce wrinkles on the skin and face. The product targets older women who are starting to show signs of wrinkling or fine lines on skin. It appeals to women because of society's overpowering emphasis on feminine beauty and youth. The product line is expensive and consists of a number of pieces like the age repair lotion, wrinkle smoothing cream, and the hydra firming cream. These primary products cost from around $30-$40 each. There are also many additional "specialized" products such as the deep wrinkle treatment and eye restoration complex that go from $20. Personally, I think it's a waste to consistently spend money and use this product in the attempt to get rid of some wrinkles and lines. However, it's completely understandable for people who can afford to purchase and want to try out this product.
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